Meet The Co-Founders of LeadBait – Erica Duran and Bill Boren
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Bill Boren is truly a master-of-all-trades.
He is a lifetime entrepreneur and business consultant that continues to guide well-known established corporations and start-up companies to profitability and modernization.
He also gives priceless advice on how to avoid costly and time-consuming mistakes.
Back in 1983, he was on the ground floor of micro-computer (PC) creation and release through the Tandy Corporation and Microsoft as the Founder and Manager of National Accounts.
The release of the micro-computer and his high-level position at Tandy acted as a springboard to his extremely eclectic background.
He has literally consulted over 500 companies with a broad range of interests from import/export to mortgage companies to major utility companies.
For a partial list of companies, see the “Experience” on his LinkedIn profile.
While he started in the days when computers had punch cards, he is by no means behind the times and has recently designed and installed virtual computer systems for several of his clients that have completely streamlined their businesses.
Now, his main focus is helping new and existing business get “unstuck” and to the next level of existence and profitability.
To help a struggling business, most often what is needed is to break the business down to its simplest parts and then put it back together again.
One major “part” that is usually missing from almost all businesses is steady lead acquisition and getting found/visibility online.
Bill solved this by creating Googlebait.com, a company that has completely re-engineered SEO (Search Engine Optimization).
Shortly after, he then created LeadBait.co,